About The Project

Activating Village Courts in Bangladesh Phase II (AVCB II) Project facilitates local authorities in making village courts functional at 1,080 unions with financial supports and a tri-partnership with European Union (EU), United Nations Development Programme (UNDP) and the Government of Bangladesh. The Local Government Division (LGD) of the Ministry of Local Government, Rural Development and Cooperatives (MoLGRD&C) is implementing this project for creating wider access to dispute resolutions services for the rural people particularly poor and vulnerable at the community level.

The Challenge

  • Improve brand equity and online reach through branded storytelling
  • Improve overall site architecture and navigation to enable easier browsing and a more frictionless experience
  • Create a more user-friendly and more visual product story with improved navigation and filtering
  • Improve SEO performance to drive organic traffic and increase leads and conversions
  • Develop Dynamic Map and Integrate with google map with information
  • Integrate with YouTube
  • Implement a fully responsive solution backed by WordPress CMS.
  • Website Design
  • UX & Prototyping
  • Speed Optimization
  • SEO & Analytics
  • Quality Assurance
  • Information Architecture
  • Mobile Accessibility
  • Custom WordPress
  • Content Strategy
phase 1

prototyping

AVCB needed a restructured website to accompany changes in their digital strategy. This change meant condensing and reorganizing the significant amount of salient information on their platform.

User experience (UX) prototyping let AVCB team play with the proposed information architecture and see how the site will felt, moved, and loaded. The prototype is a functional floor plan for the human design of the site, and helps our team ensure an intuitive experience. Paired with content prototyping, this gave AVCB a structured and transparent guide for writing the content of their site.

AVCB
phase 2

style concepts

Keeping this and the information architecture we had established in mind, we developed persona-based user flows that extend throughout the site, with our primary spotlight falling on the homepage. The clean, focused design, concise and personalized copy, snap-scrolling.

We used a green colour theme to represent Bangladesh and how proud we are of an organization such as this, representing our country.

AVCB
phase 3

development

Our Development Team Coded Clean efficient mark-up with style sheet. After responsive mark-up our team developed 100% custom WordPress theme and some custom plugins for AVCB. Images, JavaScript’s, HTML, CSS everything was optimize very efficiently for loading faster.

While we won’t say we were completely agile during website development, it was pretty close. Our team built the site from scratch quickly, was adaptive to continual changes, and remained open and positive to strategic adjustments that occasionally left our team starting over on certain sections. The result is a clean, responsive website that is just as usable on the backend as it is to navigate on the front.

AVCB
icons design

put those icons to work

Icon designs in web design or any other medium serve as cognitive waypoints for areas of interest and interaction. While iconography could never replace the written word, it provides a universal communication system. We developed a custom icon set to supplement AVCB robust map and project statistics. The thin lines and simplified forms reflect modern aesthetics while remaining relevant to the message, adding an extra level of intuitive way-finding for the user.

AVCB
location map

dynamic map

Dynamic Project Map linked with data base and case statistics, dynamic Google map with marker point. Each marker is clickable. Whenever visitors click on any marker they can see all details and information on the locations.

BRINGING IT ALL TOGETHER

We designed a simplified presentation with a holistic look and feel. By developing a WordPress website with a Dynamic Google Map integrated with their service area locator, AVCB gained a more powerful tool to drive their organization, their new website helps AVCB to present the features and power of their activities, and the success stories it has built, to the world.

LET'S WORK TOGETHER

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